It’s no secret that honey is one of the most adulterated foodstuffs in the world. The addition of syrups, falsifying origin, blending low-quality batches, and deviating from generally accepted beekeeping practices are widespread in the global marketplace. However, in 2025 there has been a rise in the number of samples testing positive for a novel syrup marker not previously seen as a common route for adulteration. Join our webinar on 14th January with authenticity expert Tim Hollmann – Laboratory Supervisor LC-HRMS, to learn more about this new marker and what it means for the industry.

Date: 14 January
Time: 10:00 AM CET
Duration: 45 minutes

Agenda

  1. How to ensure the purity, origin, and integrity of honey through scientifically sound verification.
  2. Why is combining various analytical methods the key to success when detecting adulteration and confirming authenticity?
  3. Why LC-HRMS is essential for detection and research in honey authenticity, including validating new syrup technologies and novel adulterations.
  4. LC-HRMS workflow for syrup marker identification.
  5. Five of the most important and widely discussed marker groups in honey fraud.
  6. Lab Codes, AI & Service – routine standardised marker groups and our new expanded LC-HRMS marker package.
  7. Outlook – What’s next for authenticity testing to protect global honey supply chains?

About our speaker
Tim leads our LC-HRMS team in our honey center of excellence in Bremen, Germany, and is also part of our R&D team. Together with other experts on our team, he combines routine analyses, state-of-the-art instrumentation, and multivariate data evaluation.